by Sam Klaidman | Feb 19, 2024 | Growth
According to Investopedia, the term market research refers to “the process of evaluating the viability of a new service or product through research conducted directly with potential customers.” It allows a company to define its target market and get opinions and...
by Sam Klaidman | Mar 23, 2022 | Customer Loyalty
The current labor market and gig workers As a result of both the Silver Tsunami (older workers retiring) and the Great Resignation (employees quitting in large numbers), most field service teams have many unfilled jobs. And Kevin Bowers of TSIA reports that 9 out of...
by Sam Klaidman | Jan 1, 2018 | Customer Loyalty
I read a lot about architects. I always thought the phrase “God is in the Details” originated from German-born architect Ludwig Mies van der Rohe. I was surprised to learn it is generally attributed to author Gustave Flaubert. In either case, I didn’t create it; it...
by Sam Klaidman | Mar 6, 2017 | Customer Loyalty
Introduction to loyalty metrics The Temkin Group is all about loyalty and loves to publish insightful information that is very important and easy to get your head around. They derive this information from what appears to be an endless stream of consumer surveys, and...
by Sam Klaidman | Nov 14, 2016 | Customer Loyalty
My original post-service survey When I first started sending a post-service survey after a service visit, the surveys were this long: They contained around 25 questions, took “forever” to complete, and yielded so much data that we never had the time or resources to...
