Going digital, a digital transformation, is happening across virtually all business sectors, from marketing and sales to manufacturing, as executives increasingly recognize the massive value such an overhaul can deliver. However, businesses should realize they are already on the digital transformation path.

This article appeared on Thomas Insights on December 9, 2020. To read the complete article, click here. The article includes a seven-step checklist titled “How Should I Start My Digital Journey? In one step, we discuss creating a roadmap with two branches; one for projects that support internal and external customers. We believe that both branches should be working at the same time.

About Middlesex Consulting

Middlesex Consulting helps our B2B product manufacturing clients grow their services revenue and profitability by applying the methodologies and techniques associated with Customer Value Creation and Customer Experience professions to assist its clients in designing and commercializing new services and the associated business transformations. Contact Sam here.

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