by Sam Klaidman | Sep 2, 2021 | Growth
Here is an interesting conversation from Lewis Carroll’s Alice’s Adventure in Wonderland: ‘Would you tell me, please, which way I ought to go from here?’ [asked Alice.] ‘That depends a good deal on where you want to get to,’ said the [Chesire] Cat. ‘I don’t much care...
by Sam Klaidman | Aug 9, 2018 | Growth
Collecting and using customer data is the first step in creating products and services that drive improving customers’ desired outcomes. And this is the prerequisite to growing shareholder value. How do we know that data is so important? Deming was a globally...