by Sam Klaidman | Feb 20, 2017 | Growth
This Rolls-Royce Press Release, dated Oct. 30, 2012 talks about the start of servitization: Rolls-Royce, the global power systems company, today celebrated the 50th anniversary of ‘Power-by-the-Hour’, its pioneering approach to engine maintenance...
by Sam Klaidman | Feb 6, 2017 | Customer Loyalty
We design our products. We create our organizations. We spend an excessive amount of time and money developing our software. But do we design our services? If we were honest, most of us would answer NO! This is unacceptable because, as Thomas Stewart and Patricia...
by Sam Klaidman | Jan 9, 2017 | Growth
All services businesses are trying to grow revenue and profit. One of the easiest ways to accomplish this objective is to sell a new product or service to an existing customer. This post discusses a new service being offered in the U.S. by Verizon to its Fios...
by Sam Klaidman | Aug 29, 2016 | Customer Value Creation
As customers and consumers, we want to be included in creating many things we buy. And the more expensive the purchase, the more involvement we want. Maybe it’s because we are control freaks, perhaps because we fear failure, or maybe it’s because of FOMO...
by Sam Klaidman | Jul 18, 2016 | Growth
Database integrity Database integrity must be a concern if you sell services or directly support people who do the selling. After all, how can you sell a contract without having an accurate installed base and contact information? This is what I am talking about:...