by Sam Klaidman | Jul 16, 2020 | Growth
You should consider creating a customer success organization unless your business loves chasing new customers to maintain current sales levels and grow. (Related: Creating Lasting Shareholder Value By Creating Customer Value) Why? Because Customer Success is a synonym...
by Sam Klaidman | Jun 11, 2020 | Customer Value Creation
Digital transformation (DT) is saturating the internet with articles, blog posts, and podcasts. If this were Christmas, DT, and a COVID-19 vaccine would be on every businessperson’s wish list. While I’ll be discussing concepts that apply to all business functions in...
by Sam Klaidman | May 11, 2020 | Customer Value Creation
Renegotiating a service contract is not a topic I ever thought I would write about yet here we are thanks to COVID-19. The definition of a contract About 10 years after I received my undergraduate degree, I decided I needed to learn more about the...
by Sam Klaidman | May 5, 2020 | Customer Value Creation
Customer value creation quickly becomes a discussion topic in most C-suites and boardrooms. The reason is straightforward: if you don’t create more customer value, your only recourse will be to cut prices, which will turn into a race to the bottom. As experienced...
by Sam Klaidman | Apr 22, 2020 | Growth
Switching costs, or the costs associated with a buyer changing suppliers, products, or vendor brands, can substantially impact industrial business. While typically calculated in monetary losses, switching costs can also involve lost time and effort investments....