17 Years and Nothing Has Changed

17 Years and Nothing Has Changed

I recently rediscovered a McKinsey article, “How to make after-sales services pay off,” by Russell G. Bundschuh and Theodore M. Dezvane, that appeared in The McKinsey Quarterly, 2003 Number 4.  Here are a few points from the article: “Manufacturers of everything from...
Customer Success Works Well For Product Companies

Customer Success Works Well For Product Companies

This article will explain why customer success works well for product companies. Customer success is a synonym for customer value creation. People buy products and services for one reason: They need the value they will get from purchasing and using what you are...
WIIFM and Leadership – A Necessary Combination

WIIFM and Leadership – A Necessary Combination

Introduction to Leadership On March 9, 2020, Chief Executive published an article titled “What CEOs Can Learn From Bloomberg’s Failed Bid.” The lead was: The billionaire mayor learned an expensive lesson: if you don’t connect with your...
Recession Planning is Like Retirement Preparation

Recession Planning is Like Retirement Preparation

The U.S. economy still appears to be strong. Yet, there are enough negative indications that business leaders and economists are beginning to predict a downturn or recession in the next 12-24 months. If your business has not already started recession planning, you...