When you read the title of this article, did you ask yourself: Why should I worry about changing my business? I am successful at doing what I’ve always done for customers who will purchase what they always buy. That is precisely the point. Business today is very different from what it was five years ago. Today, we hear about globalization, sustainability, the economy, everyone looking to do more with fewer resources, inflation fears, health insurance costs, etc. As the business climate changes, so must the players who expect to prosper in the long term.
To cope with the changing business climate, we must create a competitive advantage for our businesses. And that is what this two-part article, which first appeared in the SGIA Journal, addresses. Click here to download the complete, 2-part article.
About Middlesex Consulting
Middlesex Consulting is an experienced team of professionals with the primary goal of helping capital equipment companies create more value for their clients and stakeholders. Middlesex Consulting continues to provide superior solutions to meet the needs of its clients by focusing on our strengths in Services, Manufacturing, Customer Experience, and Engineering. If you want to learn more about how we can help your organization transition to being a solution provider, please contact us or check out some of our free articles and white papers here.