by Sam Klaidman | Jun 11, 2017 | Customer Loyalty
In the next post, I talked about the relationship between customer satisfaction and loyalty and introduced the concept of the zone of indifference. This zone is the broad middle ground between the top and bottom boxes on a customer satisfaction survey. In this post, I...
by Sam Klaidman | May 15, 2017 | Growth
This post was adapted from an article by Sam Klaidman and Dennis Gershowitz that initially appeared in the September 2009 edition of the AFSMI Sbusiness News (no longer published). Ever wonder why people fail to renew a service contract? Are you looking for the right...
by Sam Klaidman | Jan 23, 2017 | Growth
Most Field Service organizations closely monitor their first-time fix rate (FTFR), which Aberdeen defines as: “The resolution of a work order/customer issue on the first service visit. Any repeat visit, secondary truck roll, or service call cannot be for the...
by Sam Klaidman | Oct 31, 2016 | Customer Value Creation
Introduction Why would I ask such a silly question? Well, there is so much written about differentiating your products and services that it is not entirely unreasonable to think that some people will even wonder if a commodity can create customer value. Let me use a...
by Sam Klaidman | Feb 22, 2016 | Growth
When I was a kid growing up in Brooklyn, my mother always told me, “actions speak louder than words.” I would say, “OK,” and then forget about it until she next mentioned it. One day a kid in my class picked a fight with me, and I overpowered...
