by Sam Klaidman | Jul 16, 2020 | Growth
This article will explain why customer success works well for product companies. Customer success is a synonym for customer value creation. People buy products and services for one reason: They need the value they will get from purchasing and using what you are...
by Guest Author | Jun 23, 2020 | Customer Value Creation
By: Doug Morse and Wilts Alexander –Change Masters at ASAGlobal Inc. Businesses and government organizations are facing rapidly changing environments and are faced with an ever increasing pace of change as a result of technology, environmental and economic...
by Sam Klaidman | Jun 11, 2020 | Customer Value Creation
Digital transformation (DT) is saturating the internet with articles, blog posts, and podcasts. If this were Christmas, DT, and a COVID-19 vaccine would be on every businessperson’s wish list. While I’ll be discussing concepts that apply to all business functions in...
by Sam Klaidman | May 11, 2020 | Customer Value Creation
Renegotiating a service contract is not a topic I ever thought I would write about yet here we are thanks to COVID-19. The definition of a contract About 10 years after I received my undergraduate degree, I decided I needed to learn more about the...
by Sam Klaidman | May 5, 2020 | Customer Value Creation
Why businesses must innovate to create customer value Customer value creation is quickly becoming a topic of discussion in most C-suites and boardrooms. The reason is very simple: if you don’t create more customer value, your only recourse will be to cut prices, which...
by Sam Klaidman | Apr 22, 2020 | Growth
Switching costs, or the costs associated with a buyer changing suppliers, products, or vendor brands, can substantially impact industrial business. While typically calculated in monetary losses, switching costs can also involve lost time and effort investments....
by Sam Klaidman | Mar 16, 2020 | Growth
Introduction to Leadership On March 9, 2020, Chief Executive published an article titled “What CEOs Can Learn From Bloomberg’s Failed Bid.” The lead was: The billionaire mayor learned an expensive lesson: if you don’t connect with your...
by Sam Klaidman | Mar 11, 2020 | Customer Loyalty
Everyone wants outcomes that are better, faster, and cheaper. We all look at Amazon and see how they sell and deliver virtually everything overnight – or, in some locations, even within two hours! With extremely low prices, fast shipping, nearly unmatched product...
by Sam Klaidman | Feb 28, 2020 | Growth
The U.S. economy still appears to be strong. Yet, there are enough negative indications that business leaders and economists are beginning to predict a downturn or recession in the next 12-24 months. If your business has not already started recession planning, you...
by Sam Klaidman | Feb 13, 2020 | Growth
Brief excerpt The three types of post-shipment that are extremely valuable for cost reduction and repeat business are: Warranty data Customer feedback data (surveys and random comments) Technical support and field service notes and records This article first appeared...
